Thursday 30 December 2010

Storyboards

To assist us with our filming my group and I sketched out a number of storyboards for our interviews and our title sequence. These storyboards show positioning, framing and mise-en-scene.

Here is one of our four interviewee's; Leanne, aged 17, she is sitting in a teenagers bedroom with a mirror and jewellery for mise-en-scene to reiterate her age and things she spends her money on.















This is our interview with Jean, a grandparent, here the mise-en-scene include old fashioned ornaments and an arm chair to reiterate her age and the thing the older generations spend there money on.

















This is our storyboard for our interview with a Mike Whitmore, an ex-banker and teacher of banking , here he is in an office, with a table and telephone to show how his area of work is important and professional.


















Here is the storyboard for our interview with a young dad, the mise-en-scene is in a child's bedroom, with toys and bunk-beds, this enforces the message being portrayed that he is a father of a young child with expensive demands.

















Here is the storyboard for our title sequence, here we used chocolate,money, alcohol and tablets which resemble drugs, all this things reiterate our title 'i want it all' which is revealed at the end.
































Saturday 20 November 2010

Planning


Planning

Here are the questions we used in our four interviews used in our documentary :

Questions for Richard, Dad of 4 year old :

1. How old is your child?

2. Are you part of a big family?

3. Does your child watch a lot of TV adverts?

4. How does he react to the toy adverts on the TV?

5. Which adverts grab his attention the most and why?

6. How does he behave if he doesn't get what he wants?

7. Do you give into his demands? How often? Why?

8. Does he receive pocket money? How much? Why?

9. Would you say that your child is influenced by his friends to get certain toys/things?

10. How big is his Christmas list and how expensive are the gifts he wants?

11. Do you feel pressure with the expense of the gifts? How do you manage?

12. Did you have different expectations at Christmas/birthdays when you were a child than your son does now?

13. What was the most expensive thing you were given as a child?

14. Do you give to charity? Why?


Questions for Jean 73:

1. How many presents did you get for Christmas/birthdays as a child? What type of presents were they?

2. Do you think children get more spent on them at Christmas/birthdays now

3. Why do you think that is?

4. What type of things do you buy for your grandchildren?

5. When you were a child, was there a toy you really wanted but you never got?

6. If yes, why do you think you didn't get this toy?

7. What influenced the toys you wanted as a child?

8. Do you think people are happier nowadays?

Questions for Leanne, 17 :


1.What do you spend most of your money on?

2. How much money a week do you spend?

3. Do celebrities in the media have an effect on your buying choices? If so, how?

4. What would you buy if you won the lottery?

5. What is your most expensive purchase? Why did you buy it?

6. Do you give money to charity? Why?

Questions for Mike Whitmore, Teacher of banking and Ex banker:

1. What’s the biggest transaction you’ve ever processed?

2. Do you think that during your time in banking people have got greedier?

3. What do you teach your pupils in terms of customer financial responsibility?

4. Have you noticed whether people are still greedy even during the recession?

5. What is the most expensive thing you’ve ever know someone to buy?

6. What would you buy if you won the lottery?

7. Was it greed that triggered the global recession?

Running Order

Running Order

Voiceover introducing topic and asking the question "What word do you think of when you think of greed?" alongside still images of all the different greed’s we discuss in documentary - 20 seconds

Opening titles of alcohol, drugs, chocolate and money all being grabbed at by external hands with “I Want It All” by Queen playing - 10 seconds

Voxpops of people answering the main question (last person to answer says "money") - 30 seconds

Voiceover says statistics from questionnaire whilst camera pans across bank with “Lloyds TSB advert song ” playing - 10 seconds

Interview with Mike Ex Banker/ Teacher of Banking talking about money and the recession ( music still playing but faded) - 30 seconds

Cutaway of bills piling up(stop motion) - 10 seconds

Interview with dad about looking after 4 year old and how much kids want these days (with cutaways of Argos magazine and child playing) – Money Money Money by Abba playing in the background - 30 seconds

Interview with grandparent about older days and what they got as a child compared to children in the modern era. ( Music still playing ) - 30 seconds

Archive footage - stills of Paris Hilton with voiceover about her brands and influences on teenagers with “If I Was A Rich Girl” by Gwen Stefani playing - 20 seconds

Interview with teenager about spending habits (music continued but faded out) - 30 seconds

Cutaway of monopoly money being grabbed with “Money Talks” by Dizzee Rascal playing. - 10 seconds

Archive footage - stills of lottery winner ,Michael Carroll, who lost all his money with voiceover talking about his experience (music continues but faded) - 40 seconds

Voxpops asking people what they would buy if they won the lottery (mise-en-scene of shops) - 30 seconds

END OF FIVE MINUTES

Voiceover rounding up money section and introducing alcoholism with panning over alcohol aisle in supermarket with “Rehab” by Amy Winehouse playing - 20 seconds

Interview with adult and teenager on how much they spend on alcohol (music continues but faded) - 120 seconds


Archive footage - binge drinkers with voiceover - 20 seconds

Interview with doctor about effects of alcohol and binge drinking - 60 seconds

Cutaway of still image of liver damage - 20 seconds

Interview with a recovered alcoholic - 60 seconds

ADVERTS - 3 Minutes

Voiceover introducing obesity and panning around McDonalds with people eating and obese people walking in the street - 20 seconds

Interview with mother of obese child with “The Fast Food Song” playing - 20 seconds

Cutaway of food aisles in Asda - 30 seconds

Interview with Gillian McKeith - 60 seconds

Cutaway of food, takeaways piling up - 10 seconds

Back to interview with mother of obese child - 60 seconds

Interview with Health Minister - 40 seconds

Voiceover rounding up obesity and introducing education and camera panning around posh school dining room - 20 seconds

Interview with mum of child saying why getting into a good school is important - 60 seconds

Archive footage of TV programme “May Contain Nuts” - 30 seconds

Interview with the founder of mumsnet.com to represent middle class mothers - 60 seconds

Interview with headteacher of private school talking about expectations of pupils in private schools - 60 seconds

Cutaway of private school kids opening their results - 10 seconds

Interview with headteacher of state school talking about expectations of pupils in state schools - 60 seconds

Cutaway of state school kids opening their results - 10 seconds

Voiceover rounding up education and introducing sex addiction and panning around Ann Summers - 20 seconds

Interview with Russell Brand about his sex addiction - 120 seconds


Cutaway of still image of his autobiography with “Sex On Fire” by Kings Of Leon playing - 10 seconds

Cutaway of sex related leaflets with voiceover - 20 seconds

Interview with manager of The Brook - 60 seconds

Cutaways of contraception, sexualised models, sex scandals in magazines and newspaper’s - 10 seconds

Voiceover rounding up documentary and asking the same question as the start -
20 seconds

Credits - 30 seconds

Total running time: 26 minutes 50 seconds

Research


Primary Research

For our Primary research we have four interviews in four different locations:

1. Richard : Father of a four year old, with mise-en- scene of a child's bedroom

2. Jean: Grandmother of five, with mise en scene of her living room

3. Leanne: Teenager, 17 , with mise-en-scene of a teenager's bedroom

4.Mike Whitmore, Ex banker and teacher of banking, mise-en-scene of an office


Secondary Research :

Archive footage:

We took our still images from google image because it is the most extensive search engine aviable to us, and therefore gave us a wider range of images to choose from.

We could also control what size images we wanted on this site and therefore the quality of these image would be higher

We have still images of : Alexandra Burke , Paris Hilton, Michael Carroll, a Blackberry, Jars of sweets, a house in the sun and a restaurant

We took our moving images off Youtube because of the large amount of video's that the website has because the video's we needed are quiet o

bscure

The moving images we have used are : A child riding a bike and news footage of Michael Carroll.

Tuesday 5 October 2010

Formal Proposal

Formal Proposal

Topic :
Greed


Type of documentary:
Mixed

Style of documentary:
Formal and Information

Channel and Scheduling :
Channel 4
21.00 (Inhereit audience form undercover boss USA)
Sunday

Target audience :
Adults aged over 36 due to the majority of the participants from our questionnaire being aged 36-40 and 41+ furthermore it will not be bias towards either males or females.

Primary research needed:
Interviews: Teachers ( mise-en-scene of offices and suject specific books)
Father of a 4 year old ( Mise-en-scene of a children bedroom - toys and games ect)
A grandparnent ( Mise-en-scene of their living room, including ornaments and photos)
A teenager ( Mise-en-scene of a teenagers bedroom)

Vox pops- out side shops in Liscard

Cutaways - Bills, money, shops, banks, toys ect.

Secondary research needed:
Paris Hilton footage
Lottery winner footage ( news footage)

Narrative Structure:
Circular narrtive, open structure

Outline of content:
Titles -relate to topic.
Interviews
Cutaways of money and bills ect
Archive footage of Paris Hilton and Lottery Winner
Voiceover telling the narrative which links together topics and interviews
Vox pops in Liscard.

Research Requirments :
Cameras
Digital cameras
Tripod
Computer with adobe premier and audition
Dictaphone
Internet access

Monday 27 September 2010

Pie charts and conclusions

Pie charts and conclusions
Here are the pie charts for our tally's:










Out of the 30 questionnaires we handed out, 15 of the participants were male and 15 were female so our documeanty will not be bias a particular gender.









The majority of the participants were aged over 41, so our documentary may be weighted towards that age group. However, we did have several from the 36-40 group and the 26-30 group, so this balances out any bias.








Out of the 30 participants, almost a third of them picked blue as their favourite colour, meaning that we should use the colour blue in our documentary, perhaps in the title sequence, rolling credits or the graphics. Red was the second most popular colour so we might also include that.










More than a third of the participants said that the genre pop music was their favourite type of music, so our documentary should include mostly music from this genre so it will appeal to our target audience. The second most popular genre was rock music so our documentary could include some music from this genre too.










More then half of the participants said that they generally watched television between 17:30 and 21:00 which is a clear majority which you can see form the pie chart above, so we should aim to put our documentary out during these hours so that the target audience will be more likely to watch it and we will get more viewers.










The majorityof the participants said that they watch Channel 4 the most so our documentary should be broadcast on this channel. However, almost a third said that they most often watched BBC1, so our documentary could also be broadcast there as there was little difference between the the two.








The majority of the participants said that they watched television the most on a Friday, so our documentary should be broadcast on this day. Sunday was also a popular day to watch television so if our documentary does not fit into the schedule of a Friday then we will probibly use sunday.








A large majority of participants said that they think greed is bad, so this helps us to decide which way the audience already lean so we know which way we should portray the idea of greed in our documentary.








Out of the 30 participants, 20 said that they think money does make you happy, so we can use this in some way in our documentary, perhaps as a statistic e.g. "two thirds of people asked said that they think money makes people happy".


Here are some audio clips of people answering our questionnaire :








Audience feedback tally

After we conduced our questionnaires we then tallied the result.

Here is the tally for each question.

1. Are you male or female?
Yes- 15
No- 15

2. How old are you?
15-20- 2
21-25- 3
26-30- 4
31-35- 3
36-40- 6
41+- 12

3.What is your favourite colour?
Blue- 9
Red- 6
Black- 2
Green- 4
Pink- 1
Yellow- 3
Orange- 2
Purple- 3

4. What genre of music do you listen to?
Country- 1
Pop- 12

Electronic- 1

Soul- 1

Indie- 3

R 'n' B - 3

Rock - 7

Classical- 1

Folk- 1

5. What type of day do you watch the television most?
6:00-9:00 - 0
9:30-12:00 - 0
12:30-15:00- 2
15:30-17:00- 2
17:30-21:00- 16
21:00+ - 10

6. Which terrestrial channels do you watch the most?
BBC1- 9
BBC2- 3
ITV - 7
Channel 4- 10
Channel five- 1

7. What do you watch TV the most?
Mondays- 3
Tuesdays- 1
Wednesdays- 3
Thursdays- 2
Friday- 9
Saturday- 5
Sunday- 7

8. Is greed bad?
Yes- 25
No- 5

9. Why do you think this?

Yes
Selfish- 9
Wanting unnecessary things-1
Leads to power and wealth- 1
Redistribution of wealth and resources- 1
Nobody will like you- 2
So many people can do without- 2
Unfair- 1
Encourages exploitative behaviour- 1
Excess of anything is bad- 1
More you get the more you want- 1
Makes you contented - 1
Too much that people don't need- 1
People will do anything to get what they want- 1
Makes people mean- 1
Makes people resentful and bitter- 1

No
Working for it- 2
Can't get anywhere without it- 2
Helps you get things- 1

10. Does money make you happy?
Yes- 20
No- 10

11. What three words come to mind when you think of greed?
Fat- 1
Banker- 2
Cheat- 1
Selfish- 11
Nasty- 1
Walt Street- 1
Gluttony- 3
Hungry- 1
Self centred-1
Jealousy- 1
You want everything- 2
Bills- 1
The government- 2
Food- 4
Money- 3
Paris Hilton-1
Misery-1
Mean spirited-1
Resentful- 2
Rupert Murdoch-1
Rich people-1
Excess-1
Egotist-1
Uncaring-1
Focused-1
Isolation-1
Cars- 1
Fat cat in the city-1
Corruption- 1
Control- 1
Power- 2
Poverty- 1

Thursday 23 September 2010

Questionnaire

We then came up with a questionnaire to give our target audience to help us decide what to included in our documentary to make it appeal more to our audience.
Here is our documentary:

1. Are you Male or Female (please circle)

2. How old are you? (Please circle)

15-20 21-25 26-30 31-35 36-40 41+

3. What is your favourite colour? ________________________

4. What genre of music do you listen to? ____________________

5. What time of day do you watch the television most? (Please circle)

06:00-09:00 09:30-12:00 12:30-15:00 15:30-17:00 17:30-21:00 21:00+

6. Which terrestrial channels do you watch the most? (Please circle)

BBC1 BBC2 ITV Channel 4 Five

7. What day do you watch TV the most? _____________________

8. Is greed bad? (Please circle)

Yes No

9. What do you think this?

__________________________________________________________________

10. Does money make you happy? (Please circle)

Yes No

11. What comes to mind when you think of greed?

__________________________________________________________________


Brain stroms

After analysing a number of documentaries and researching the conventions of the scheduling of programmes on terrestrial television we then started brain storming idea's for our own documentary.
Here is the brain storm we came up with as a group:




















As a group we then decided on the theme of 'greed', here is our mind map for our ideas on greed.















Tuesday 21 September 2010

Scheduling

Scheduling

Segments
The segments of the schedule for each day:
Breakfast
Daytime
Children's
Prime time
Late Night

Target Audiences
The target audiences for each segments :
Breakfast - differs according to channel
Daytime - House wife's, parents and the elderly
Children - Children and their parents
Late Night - Adults

Popular Genres
The most popular genres on television are :
Soap opera's
The news
Documentaries
Game shows
Talk shows
Reality shows
Sit-coms

Target audience for terrestrial channels
The target audience for each terrestrial channels:
BBC 1: mixed - direct competitor with ITV (mass broadcasting)
BBC 2: well educated people, minority channel
ITV: mixed - direct competitor with BBC 1 (mass broadcasting)
C4: young adults/ teenagers BUT competitive with BBC 2 for a well educated audience
Channel 5: Mixed - mass audience

Repeats
The percentage for each channels schedules that are taken up by repeats is :
BBC1 + ITV : 1/2% - Its rare for repeats in peak time
BBC2+ Channel 4 + Channel 5 : 50%+ - It is cheap and saves money

The watershed
It starts at 9 o'clock because it is assumed that children are in bed so they can include swearing, sexual references and more violence.
However the watershed time is changing due to children going to bed later.

Inheritance
You put a programme on after an establishment programme to get their audience

Pre-echoing
Scheduling a programme before a popular established programmes

Hammocking
Putting it in-between two established programmes

Audience Fragmentation - People are less loyal to channels due to more channels.

Monday 20 September 2010

Codes and conventions

Codes and Conventions of a Documentary Genre

Single strand narrative
Editing: Cut is most common edit - does not distract from what is going on, on screen

Voice over - holds the narrative together (glue) Variety of relevance

Relevant depending on topic, relevant age to the topic, standard english, calm and clear delivery

Creative and Varied Camerawork - conventional framing on interviews - sitting on a stable chair

Camera usually static on a tripod not hand held

Images (moving and still) - Camera movement when filmin still images

Archive material

If Chromakey is used it shouldn't detract from an interview

Relevant music - doesnt abtract ot interfeer with the interview

Graphics - Anchor person - time, place and relevance to programme 0 usually 2 lines

In Interviews:
-Interviewee positioned to left or right of frame

-If more than one interviewee, it alternates

-Interviewees filmed in medium shot, medium close up and close up

-Questions are edited out

-Mise-en-scene - background reinforces the content of the interview and is relevan to the interviewee, providing mroe information abut them in terms of ocupation or personal environment.

-Graphics are used to anchor who the person is on screen and their relevance to the topic of the documentary.

-Always look at the interviewer, never the camera, never gives direct address.

-Positioning of the interviewer is therefore important. If the interviewee is on the right of the frame the interviewer is to the left of the camera and vice versa.

-Framing follows the rule of thirds. The eye line of the interviewee is always one third of the way down the screen regardless of the framing; even in close up.

-Interviews are never filmed with a light source behind the interviewee. ie. in front of a window or with the sun behind them, the light is always in front of them, --behind the camera.

-Cuts are always edited into the interviews to break them up and illustrate what they're talking about and to avoid jump cuts when the questions are edited out.

-All interviewees are sat down so that they remain still which makes for constant filming.

-Cuts are always archive material

-Cut aways are suggested by something said in the interview and therefore filmed after the interview

Sunday 19 September 2010

Documentary anaylsis five

Documentary Analysis
My boyfriend the MI5 hoaxer

Type of documentary :
Mixed documentary.

Themes:
Money,stalking,holidays, worry, lies and fantasy worlds.

Narrative Structure:
Linear
Single strand narrative
Closed narrative

Camera work:
Begins with an establishing shots to set the scene - establishing shots continue as they follow Leanne to work.
Zooming in of the whisky shop sign - reiterates what she is saying.
Interviewee on one side, introduction text on opposite side, interviewee not looking at the camera but at the interviewer- following the codes and conventions of interviews.
Close up of nails being painted in a salon ' this is the lifestyle you could have'
Two shot of the girls in the beauty salon to follow both sides of the conversation.
Close up of the shop Leanne works in.
Tracking of the police car
Panning across the top floor of the police building.
Camera work made to look like its from Wayne's point of view as it following Leanne ( stalking her)
Establishing shot of the town they live in.
Camera tracking alongside the street whilst driving when its dark at night time- following another car ( all builds up tension)
Camera tracking Leanne as she walks in to the airport.
Close up of Leanne's face - reaction shot.
Over the shoulder shot as Leanne is talking in to the mirror telling us her story.
Throughout the documentary the feeling of stalking and the feeling that something is not right is portrayed throughout through the use of camera work.

Mise-en-scene:
Interviewee with Leanne in her bedroom
Cafe restaurant - having a meal.
Leanne then in 'Waynes bedroom' change of mise-en-scene due to change in the topic of conversation and change of feeling being portrayed.
Parents living room during interview - dark lighting to reiterate dark feeling.
Police car park during interview during interview with police man.

Sound:
Music starts of in a cheery and happy tone to reiterate Leanne's mood.
Music starts to get less happy throughout to show things are getting worse for Leanne.
Narrative voice is male and he speaks in standard English.
Music turns from negative music to action sounding music to build up tension.
Narrative voice reint
roduces documentary after adverts.
Leanne's quotes are mixed up with music to show her confused state of mind 'you've got mental issues, your mental' 'you stupid bitch'.

Editing :
Montage of archive
images of Wayne.
Close up of paperwork
Faded out shot of traffic lights - confused state of mind.
Close ups of certain objects - no smoking sign,remote control and the chain on the door.
Slow motion of the wine being pouring in to a glass and of the tap dripping.
Light on her face is dark during the rest of her story.
Close up of newspaper article, the camera tracks along it so the audience can read it.
At the end it shows Leanne boxing in slow motion to show she has regained her self power and happiness.

Archive Material:
Pictures of Wayne in black and white.
Camera footage from CCTV showing brake in's that have happened in the shop.
Documents
Photos of Leanne at Christmas showing how happy she was.
Pictures from all of their holidays.
Newspaper articles
Sound footage of Wayne from the police tapes of his side of the story.

Graphics:
The title 'My boyfriend the MI5 hoaxer' is written in a white font.
'My boyfriend' is written in handwriting and 'THE MI5 HOAXER' is written in bold block capitals.
The writing intruding interviewees is written in the same white font in the same way :
Mary
LEANNE'S AUNT
Rolling credits is also written in the same way.